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Super Bowl Ads Mesmerize Viewers

Monday, February 2, 2015

Millions of football fans around the country watched the New England Patriots defeat the Seattle Seahawks in Super Bowl 49 Sunday. But besides the game, there was another big reason to watch the spectacle. The commercials.

Jeff Stoltman is Professor of Marketing at Wayne State University. He spoke with WDET’s Pat Batcheller about some of the most memorable Super Bowl ads.